Selling Yourself As An SME


and why it’s a strength!

In today’s part four of “5 hiring challenges that IT and Engineering companies face” is…

#4 – 𝙎𝙚𝙡𝙡𝙞𝙣𝙜 𝙔𝙤𝙪𝙧𝙨𝙚𝙡𝙛 𝙖𝙨 𝙖𝙣 𝙎𝙈𝙀

If you’re an SME business, why would someone join your company?

What concerns might a potential new employee have about joining and are you addressing them effectively?

As an SME business, you are still competing for talent against much larger and well-known organisations.

Although being small and relatively unknown, could be viewed as a disadvantage, I think that it’s a real strength. It’s important to be aware of what concerns candidates may have based on your size and to know how to address them.

𝙊𝙛𝙩𝙚𝙣 𝙩𝙝𝙚 𝙘𝙤𝙣𝙘𝙚𝙧𝙣𝙨 𝙖𝙧𝙚 𝙘𝙚𝙣𝙩𝙧𝙚𝙙 𝙖𝙧𝙤𝙪𝙣𝙙 𝙩𝙬𝙤 𝙖𝙧𝙚𝙖𝙨;

  • Financial Stability
  • Training / Professional Development

Consider allocating a dedicated training budget or sharing information on some of the company’s recent wins.

Preempt these concerns during the interview process, talk openly and honestly about them and focus on the benefits of working for a smaller business.

What do you think?

What would be your concerns when considering an SME vs a large corporate?

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